Arifah Nabilah Yaakub holds a Bachelor of Town and Regional Planning (Hons.) from Universiti Teknologi MARA (UiTM), graduating in 2021. Since joining the company, she has been actively involved in the field of transportation planning, specialising in the preparation of Traffic Impact Assessment (TIA) reports for various development proposals, including residential, commercial, and mixed-use projects.

Arifah is proficient in using SIDRA INTERSECTION 9.0 for micro-level intersection analysis, EMME/4 for macroscopic transport modelling, and GIS/QGIS for spatial analysis and mapping. She has utilised these tools to produce data-driven reports that support planning submissions and inform decision-making processes.

She regularly collaborates with urban planners, civil engineers, and local authorities, contributing technical expertise and insights to ensure well-integrated and sustainable transport solutions. Her work has supported the approval and implementation of multiple high-impact projects, and she continues to play a vital role in shaping urban mobility strategies.